Deepfake: A new formula for Phishing?

What is Deepfake?

How does it work?

Source: https://www.alanzucconi.com/2018/03/14/understanding-the-technology-behind-deepfakes/

Applications

Blackmail

Politics

  • In the 2020 Delhi Legislative Assembly election campaign, BJP distributed a Haryanvi version of speaker Manoj Tiwari, who in the original video spoke in English. Although the voiceover was done by someone else, AI was used to lip-sync the video and was pretty convincing. One party member stated it as a positive use of the technology. Click here to watch The Quint’s coverage of the incident. (I am neither an affiliate nor a promoter of any political party. I have made no political endorsements in this blog).
  • Bruno Sartori, a popular content maker has published numerous parodied videos of politicians such as Donald Trump & Jair Bolsonaro.
  • In 2018, Jordan Peele in collaboration with Buzzfeed created a video where Barack Obama is seen hurling slurs and vulgarities, at the same time pointing out that the real Obama would never say these things. This was to create awareness, informing the viewers of the potential pitfalls of the technology. Yes, Obama wasn’t exactly amused. Watch it here.
  • YouTube creators Ctrl-Shift Face used DeepFaceLab and StableVoices, both AI models trained on real speech and video samples to create a parody of Donald Trump in the popular show Better Call Saul. You can watch the video for yourself here.
Source: https://www.niemanlab.org/2021/01/yes-deepfakes-can-make-people-believe-in-misinformation-but-no-more-than-less-hyped-ways-of-lying/

Sock puppets

Internet memes & social media

Art

Acting

Legalities

In India

Around the World

How to spot Deepfakes

  • Lack of emotions
  • Awkward body or posture
  • Out of place facial expressions
  • Unnatural movement of eyes
  • Unnatural facial feature positions
  • Unreal teeth
  • Hashtag discrepancies
  • Lower FPS videos
  • Unnatural skin tones
  • Unreal hair

Sources

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CoffeeBeans helps small, medium and large businesses unlock the true potential of technology and AI to solve some of their most pressing challenges

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